Indian E Commerce – Is the party over ?

I wrote a post on Linked in March 2016 which went viral and was trending as top posts from India on the Linked in Pulse platform on 15th March 2016. Here is the link :

Later it was published by other websites :

Business Today carried the same cover story ( with exactly the same title ) the very next month in April 2016. It could very well be a coincidence but then it would be a very wonderful coincidence 🙂

हिंदी में बोलें तो बहुत हसीन इत्तेफ़ाक है ये !


The Veggie Seller..

Paris is an old city and when you are in the city center everything has a sense of nostalgia. My hotel too was an old building facing an open park like area called Square d’ Anvers. It had a circular staircase made of wood that made a creaking noise with every step and the rooms were so small that they ended as soon as they started. The funniest thing was the shower enclosure in which a large guy like me had to enter in the state of ‘attention’ make a swirl without spreading my arms and pretend to come out refreshed. Then there was this awkward thing about how the French write and Pronounce so differently so I had to try every version of Square D Anvers with the Taxi Drivers to come back to my hotel! Surprisingly it seemed all of them had their own way of saying it and finally I Had to say ‘whatever’ just take me there.


I had been in the city for a week now and was looking forward to the first weekend having slept late as we usually always did. It was a bright Saturday morning and I was lazily lying around in my room. The weather was nice which meant you could open the classic door sized french windows without getting Frozen. When I looked outside I could see a hum drum of activity. There were lots of Vans parked outside on the road and men were busy setting up temporary stalls on the pavement of the park. It was quite similar to what we had back home as in Wednesday Bazaar Flea markets. The only difference was that it was much better organized and professional.

While the stalls were being given the final touch, the vans started unloading their content and setting their house in order so they can occupy the stalls as soon as they were ready. What was interesting to note that while there was so much activity there was no noise or confusion and everyone seemed to be in a relaxed and happy mood. I guessed it was perhaps a regular feature so all of them knew exactly what they were doing or they had to do.


My curiosity grew as more and more vans downloaded their merchandise. It was amazing to see the sheer variety of goods – Bakery, vegetables, meat and Poultry, knick knacks, Herbs and spices, Dry fruits, accessories, Plants, Cut Flowers, Decorative stuff, painting replicas and so on. However, loosely the whole pavement was divided into two parts – one for Fresh produce, bakery and meat which was perhaps the largest, then for Herbs, Plants, flowers and few stalls at the end were setting up for decor and Accessories.


By this time I had started to feel a bit hungry and realized that the On the House in house breakfast served by the hotel would get over in another half an hour or so. I took a quick shower, changed my clothes and feasted myself of freshly baked croissants, fruit bread, Cheese cake and Coffee. It was the same stuff everyday but the good thing was that it was fresh! After the breakfast, I came back to my room and started doing the usual stuff to kill time – check emails, facebook updates and so on. By this time, it had become quite sunny and warm so I shifted my chair alongside the large window to enjoy the warmth. I noticed that the stall right in front of my window was getting ready too. There was a van parked next to the stall and they were unloading crates filled with fresh vegetables pumpkins, cauliflower, carrots, tomatoes and lots of leafy greens the names of which I had no clue about. Just then I noticed something unusual, the girl setting up the stall was not somebody you would identify with being a vegetable seller !  With her looks she was more suited to be a model donning haute couture than to be selling veggies on the street side.


I was in this semi thoughtful mood when someone knocked on the door. I was waiting for a friend who worked with me and we had planned to complete some pending stuff from work plus have lunch together at the Indian restaurant. Sunil walked in with his usually cheerful smile all excited about the day ahead. Soon we opened out our laptops and started discussing about what all we had to accomplish. But with all the activity just across the window it was kind of difficult to concentrate. Somehow we worked for an hour or so before we decided that it was time for Lunch.  The restaurant Au Palais Du Grand Moghol is conveniently located around the corner and because of the customized service it offered to us regulars it had practically become more of a ‘mess’ than a restaurant. The owner Mr. Gafur, a friendly old man always offered either a starter or a dessert on the house and even made stuff that was out of the menu – I mean who could boast of having Lauki ka kofta curry and besan baadam halwa in a faraway land.


After the heavy lunch, to avoid sleep we planned for a stroll and the best thing was to explore the flea market. We started from one corner which had the clothes and trinket stalls. It was interesting to note that a couple of stalls which were selling Euro 2 clothing had the maximum crowd – all of them women! They were all shapes, sizes, age, economic class and all of them had a Single focus, how to get hold of the best as quickly as possible from the heap which looked no less than a treasure island, at least to them. I realized that when it comes to women – SALE was the biggest leveler whether you were in the city of joy or the city of fashion. Moving on there were stalls selling fresh Bakery stuff croissants, baguette breads, Pastries, muffins, tarts, pies and Bagels. Let me tell you that there is nothing better than freshly baked French goodies especially if one has a sweet tooth! At street smart prices we certainly had more than what we should have all in the garb of just tasting. Before ending our stroll we thought it might be a good idea to check out the vegetable stall and of course the seller ! I was curious to see Sunil’s reaction to the shop owner and just as I had thought he shared my surprise and excitement. Just as girls and women have a sixth sense that tells them ‘the look’ is not right, men and boys too have a common language that allows them to sniff something that is of common interest. We casually enquired the girl about some vegetable prices and so as not to arise suspicion bought a box of plums. Who would eat all that fruit we had no idea. We were particularly amazed by the confidence with the way she transacted with a cigarette in hand, the smoke from the cigarette puffs giving her an air of confidence and authority. I think it had more to do with our conditioning about women smoking in public than anything else. It seemed everyone in Paris smoked so it wasn’t really anything special.


We came back to our room and started discussing how life was so different here vs. back home In India. With the drudgery of having to work on a weekend the conversation soon drifted to working for a corporate vs. working for your own self. To put things into perspective Sunil pointed out to the vegetable seller we had just encountered. According to him She probably grew the vegetables in a farm outside Paris or bought them from an upcountry farmers Market, drove her own little truck, setup her own stall, decided the prices of the produce, transacted business at her time and finally went home satisfied after a day’s hard work. Her business could be small but at the end of the day she was her own boss…and she was doing what she loved or wanted to do. I argued that though it sounded quite romantic it involved a lot of hard work and thinking, even creativity. This further led to the conversation about how a typical day would be for her. We agreed that it was a lot of hard sowing growing and harvesting or even buying out wholesale at different markets and consolidating to make up the wide variety of product mix she offered. She would have to wake up quite early and by the time she reached home it would be late in the evening. But then the idyllic country life was any day more rewarding and healthy than the maddening city (which I didn’t quite agree as we were talking about Paris). Our debate had turned into a discussion and the discussion had finally yielded to a unanimous understanding that It is best to work for your own self and there is nothing like being your own boss. The grass being always greener on the other side notwithstanding. Make the debate a conversation.


It was evening time and the buildings around us had transformed into something magical in the soft and warm light of the setting sun. When you see all the carvings and beautiful architecture with statuettes of Cherubs adorning he corners of edifices it seems as if they were conjured up for this very moment. We had made some tea and we hanged on our balcony stretching out of the French Window admiring the lovely Paris evening. The pavement market had started to wrap up as it was going to be 5 o clock soon. France has socialist leanings and it is quite evident in the way they work. Though the work timings are strictly followed in most of the developed world especially in Europe the French have taken it to another level which is great because as Indians we are scoffed at for our 24×7 strife. We are the only ones who promise on a Friday evening to have all deliverables ready first thing Monday evening. The fact that Indians work on weekends and sleep only 4 hours on weekdays is now an accepted concept across the global business world. Anyways let’s move on…


I pointed out to Sunil how well organized were the stall owners, everything seemed to have a place and fitted into each other to get perfectly into the small truck. They also had separate cold compartment for meat and perishables. Our veggie seller had also finished Packing up and lighted up a cigarette as she leaned against the back of her truck. Once again Sunil commented about the glow of contentment and satisfaction on her face. I laughed at him saying you can cut the philosophical crap….it’s OK if you just want to look at her. I went inside the room to keep the cups and was arranging the workspace to finish off the job at hand. Just then Sunil called me out to the window. What we saw was surprising, interesting, saddening, laughable …..all at the same time !


A black Renault Fluence Concept had pulled up below our window and the enterprising veggie seller was talking to the fat middle aged lady occupant of the car. It looked like she was explaining something to her. Once the brief conversation was over she took out a bundle of currency and handed it over to woman. The women counted the money and gave back a 100 Euros which was clearly the ‘pay’ for all the enterprising, self-gratifying hard work we had been debating about.


We looked at each other and what best explained our smiles is a German term called Shadenfreude – the pleasure one feels by seeing others failure or misfortune.

In our case it possibly meant we were not the only ones!

India meets Bharat

This picture was taken  at one of the Choupal Saagar rural retail malls operated by an Indian corporate.


What’s curious about the scene is the manner in which the villager is looking on, unsure of himself as Shakira grooves on “Hips don’t lie”.While we have imbibed obscenity as Salsa in our urban lives the rural folks are still in two minds.

To me the picture is symbolic of the crossroads at which Indian morality stands today.

To be or not to be is finally the big question …..

Beating drunk women in public..

There is safety in numbers so it is always good to be on the side of larger disc1public opinion but what gets compromised in rhetoric on both sides are the facts of the case.There is no questioning that it is unlawful to beat women up in public but it is also true whether we should allow our youngsters to have Alcohal freely that too in the day time in the name of a free society and “pub culture’.What starts as an isolated incident becomes a problem for the society if not checked.I have myself seen scores of teenagers on the streets of European cities wasting away under the haze of cocaine.Have you ever wondered why is drug abuse such a big problem in the west and not as much in India.Face the reality – would you allow your sons and daughters to mix freely in an inebriated state with a confused mind and crazy hormones enticing them to give in to a natural instinct.As in most questions there are no black and white answers but we need to keep looking for them.

The point here is that women should not have been singled out and there could have been more civic ways to drive home the point that it is shameful to be drunk on afternoon when you can indulge in more  constructive pursuits.Obviously politics is not interested in solving a problem but creating it so there could be an agenda for the election.

It is difficult to wish away a culture which has conditioned us for the past 5000 years.Manu,the originator of  Hindu religion observes :

Her Father guides her in childhood,

Her husband in her youth,

and her sons in her old age,

A women is not fit for independance.

Contextual as it may be(Tulsidas had an stressfull marriage) this verse in ramayana also reflects the psyche of Indian mindscape :

Dhol Ganwaar shudra Pashu naari,

Sakal taadna ke Adhikari.

(translates drums,idiots,untouchables  and women need a  beating to set them straight)

and yet another one declares :

Triya Charitram Purushasya Bhagya,Devo na jaanati Kuto Manushya ?

( translates a woman’s character and a man’s destiny even gods do not know so how can a human being?)

While these are not my personal beliefs what I am trying to drive is that all major religions have talked about women in derogatory terms for ages and it will take time for millions of masses to see the dim light of the disc that the young generation can see so conveniently.

For those of you who wish to challenge me I will suggest you to narrate the entire incident in totality to any of the elders in your family and get their views.After all they also vote in a free democracy.Don’t they ?

Get real .It is a clear attempt to polarize vote bank in the lection season.They came on the camera,beat up people doing immoral things(as per them),debated on national television and finally became heroes to some by getting themselves arrested.On the other hand those who were victimised hid their faces and the one girl who turned up also kept saying that “we will go to the Pub,We will go to the Pub – No matter “As if she was going to fight on the border for the country.You see how cleverly the game was played.They should have come out in the open, made their point and taken action against those who used violence.There are ways to humiliate the tormentor.A very good effort has since been made.Pls visit Lucknowi says :

Tere mathe pe yeh Aanchal bahut he khoob hai lekin

Tu is aanchal ko Parcham(flag of war) bana leti to achcha tha

Tu is nashtar(sword) ki tezi aazma leti to achcha tha.

The same hindu religion believes in Shakti to be the originator of all the cosmic energy and even Bramha,Vishnu, Mahesh respect her power.

सर फ़रोशी की तमन्ना अब हमारे दिल में है

सर फ़रोशी की तमन्ना अब हमारे दिल में है
देखना है ज़ोर कितना बाज़ू-ए-क़ातिल में है।

करता नहीं क्यूं दूसरा कुछ बात चीत
देखता हूं मैं जिसे वो चुप तिरी मेहफ़िल में है।

ऐ शहीदे-मुल्को-मिल्लत मैं तेरे ऊपर निसार
अब तेरी हिम्मत का चर्चा ग़ैर की महफ़िल में है।

वक़्त आने दे बता देंगे तुझे ऐ आसमाँ
हम अभी से क्या बताएं क्या हमारे दिल में है।

खींच कर लाई है सब को क़त्ल होने की उम्मीद
आशिक़ों का आज झमघट कूचा-ए-क़ातिल में है।

है लिए हथियार दुश्मन ताक़ में बैठा उधर
और हम तैयार हैं सीना लिए अपना इधर
खून से खेलेंगे होली गर वतन मुश्किल में है।

हाथ जिन में हो जुनून कटते नहीं तलवार से
सर जो उठ जाते हैं वो झुकते नहीं ललकार से
और भड़केगा जो शोला सा हमारे दिल में है।

हम तो घर से निकले ही थे बांध कर सर पे क़फ़न
जान हथेली पर लिए लो बढ चले हैं ये क़दम
ज़िंदगी तो अपनी मेहमाँ मौत की महफ़िल में है।

दिल में तूफ़ानों की टोली और नसों में इंक़िलाब
होश दुशमन के उड़ा देंगे हमें रोको ना आज
दूर रह पाए जो हम से दम कहां मंज़िल में है।